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I'm hands-on. I create content for myself and my clients. 

Photography, videography, drone work, design, 3D, AI, animations, podcasts, and more. One size does not fit all; each project is different.

 
Photography

PHOTOGRAPHY

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With over a decade of experience and a passion for shooting "polished reality", I have honed my craft while working with top photographers shooting for the likes of Emirates, VW, and Coke Light.

 

From retail, to office spaces, and people, I create images that tell a story and show a slice of reality.

 

For automotive, I work exclusively with The Scope, the world's leading CGI studio.

I also collaborate with product, lifestyle and studio photographers depending on your project needs and deliverables. Retouching and photomanipulation are done in-house or with external vendors.

 

Let me help you create images that leave a believable impression on your audience.

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DRONE

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Aerial imagery brings an entirely new unique perspective. I use a lightweight (249g) DJI drone for high-quality video and photography. I specialize in shooting business locations (exterior & interior) and creating custom visual footage for clients.

Tourist office, Morzine & Montriond, France

Nike store, Mall of The Netherlands for Wulverhorst

VIDEO & EDITING

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A short video can be more engaging than the written word. Quick ideas can be brought to life for a pitch or a simple case study video can tell a story. With video, you can create unique moments for your audience.

The Affinity Group - Pitch video for the former 'Bijlmerbajes' prison project

De Veranda presentation video for the Best Terrace In The Netherlands. The restaurant took 1st place. (read)

DESIGN & ART DIRECTION

 

Need arresting images, story-telling collages or scroll-stopping art direction for social media, persuasive presentations, or to win pitches? Craigology delivers. 

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Using elements from your brand or business; art direction and design brings your visual work to life.​

Recent personal and speculative work

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• Ideation to production
• Persona creation
• Positioning & storytelling
• Photography, drone & video
• Retouching & editing
• Agency management & leadership
• Campaign strategy & content creation
• Website & digital design
• Work: Hybrid

Ideation to production:
From brief to brainstorming and beyond.
Alone or with a team, I start 
conversations or facilitate sessions to refresh, enhance or change visual/verbal communication.

Persona creation:
Knowing who to talk to and how to communicate with them is vital to all great work. Using ChatGPT & Midjourney, I effortlessly create life-like personas depending on the required brief. 

Positioning & storytelling:
Spying on the competition, how they’re positioned and where opportunities lie is essential to creating convincing stories to change mindsets using authentic, inspiring narratives.

Photography, drone & video: 
Depending on the timing and scope of work, I will deliver high-end imagery and video. Being fully hands-on, I create and shoot all content myself.  

Retouching & editing:
After shooting, I retouch images and edit videos to create production-ready assets. 

Agency management & leadership:
I run agency creative departments. I have a close, connected network of CGI studios, commercial artists, producers, and retouchers with whom I work.
I work proficiently and professionally with your external vendors and talent pool.

Campaign strategy & content creation:
Branding and marketing campaigns can run parallel or as separate lines of communication. In all cases, strategy comes first, and execution second!

Website & digital design:
My preferred web platform is WIX, but I will work with internal or external resources for website creativity, design and creation. 

I produce digital designs and assets plus work with internal teams/individuals, external agencies, and freelancers.

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